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In order to deliver our range of research services, both in the UK and internationally, i to i research works with a number of strategic partners.
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The Market Research Society
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i to i research is an MRS Company Partner. All MRS Company Partners and their employees agree to adhere to the MRS Code of Conduct and MRS Company Partner Quality Commitment whilst undertaking research.
| The Dent Consultancy |
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The Dent Consultancy specialises in branding & marketing strategy and was responsible for the recent re-branding and re-positioning of itoiresearch, including the new corporate identity and website.
| Lightspeed Research |
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i to i research has a special partnership with Lightspeed Research. Lightspeed Research is one of the world’s leading providers of online research panels and offers access to a global online panel network of pre-defined targeted consumers across 34 countries in Europe, North America and Asia-Pacific.
In addition to giving us special access to their proprietary global and in-country online panels, Lightspeed Research recruits and manages a series of specialist panels for i to i research to cover a wide range of clients, markets and studies. The panelists are carefully selected to ensure quality representative sampling and actively maintained on an ongoing basis, and changed / topped up as required.
We also have direct access to their Speciality Panels, which consist of pre-screened households in the areas of consumer, healthcare, automotive, finance, family and kids, beverages, sports, hobbies, entertainment, travel, technology, beauty, mobile and SME research.
| Publicis |  |
i to i research has a special relationship with Publicis, the global communications group. Publicis has 251 offices in 82 countries and is one of the world’s largest communications agencies. Our strategic partnership with them covers a number of areas, including research and strategic thinking about the changing shape of global communications. We are currently working with them on a strategic project for the IPA (Institute of Practitioners in Advertising).
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Relationship Audits & Management is a global organisation that specialises in client relationship research, both online and offline. i to i research has a strategic partnership with RAM focused on continually evolving research techniques and methodologies, to deliver more meaningful insights as quickly and effectively as possible.
| Quadriga |  |
Quadriga Consulting has established a partnership with London-based i to i research - we’re working together to build an exciting new practice focus on social networking research, intelligence and consulting.
The two companies have been working together for several months and the partnership means that Quadriga Consulting’s expertise in Web 2.0 research tools and methodologies is being brought to a much wider audience outside of the technology space. According to Jeff Peel, Quadriga Consulting’s MD, “the partnership has already resulted in project wins or proposal development in the UK and the United States. It would appear that together with i to i we have a clear lead over many, larger, firms.”
He continued, “One of the things that makes i to i research different from most other research companies is the fact that the company’s background is in communications, and not just research. i to i uses research as a means to an end rather than an end in its own right, and focuses clearly on business and communication needs. This fits very well with our own ethos.”
